Wednesday, 28 October 2009

Local Gossip: Jay Z team pulls Copycat Kwaito Artist album from shelves

Durban kwaito superstar L’Vovo Derrango, real name Thokozani Ndlovu has been stopped in his tracks in his attempt to mirror US superstar rapper Jay-Z’s likeness.

L’Vovo’s new album The Heavyweight will be pulled from the shelves because he copied the artistic work of Jay-Z’s American Gangster on the sleeve of his album.

The decision to yank the muso’s album was sparked by a complaint sent to his record label EMI/CCP by Jay-Z’s local record label Universal Music’s local division.

According to information received, Universal Music wrote an e-mail to EMI/CCP saying L’Vovo’s sleeve blatantly resembles that of Jay-Z.

Not only are the clothes similar, but the local lad’s picture has been enhanced to resemble the same “smoke and light” effect on the American’s sleeve. Even the typeface and colours used for his name and the album’s name are identical.

While Jay-Z is surrounded by straight-backed chairs turned upside down, L’vovo went for lounge chairs standing on the one side while on the other they are stacked.

They are pictured in almost the exact same position and in the same posture, except that our boy is very much on the heavy side – hence the title of the CD.

You don’t mess with the HOVA!!!!

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