Hedi Slimane's YSL Concept to Be Unveiled in Shanghai.
Hedi Slimane‘s vision for Saint Laurent
is about to be set in stone with the news that the first Saint Laurent
boutique is set to open in Shanghai.
A 3,200 square foot boutique in the
Reel Department Store on Nanjing Road West, this will be the first
store featuring Slimane’s floor-to-ceiling makeover. The new retail
concept references the 1930′s and the art deco movement and involves the
use of black and white marble, raw concrete and Thirties style display
furniture incorporating gold, silver, glass and mirror accents.
The
first store under the brand’s new direction, it won’t be the sole store
for long as the company is slated to open another one in Berlin in
November and a Paris flagship in February of next year.
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