Diesel Boss Renzo Rosso Acquires Stake in Marni (Updated).
The exact figures of the deal were not disclosed, but Reuters reports
that Rosso made the acquisition through his holding company, Only the
Brave, which in addition to Diesel also controls Maison Martin Margiela
and Viktor & Rolf. Rosso told WWD that it's his ultimate goal to crate the industry's next big fashion conglomerate.
"It's my big dream to create a modern group that is an alternative to
the existing ones," he said. "We are beginning to become one such
group, and we are working on consolidating it."
Rosso's investment will not only help open more Marni boutiques
around the world, but also push the brand into markets like China.
That's the kind of support Marni founder and CEO Gianni Castiglioni said he was looking for in October.
"We would like to double our sales in five years through a further
development of retail but without drastically overturning our company,"
he said. "I would be open to consider a partner only if he would share
my vision in managing the company. We are looking at industrial partners
that can provide competence and long-term vision."
Industrially speaking, Rosso is a good fit. Through its subsidiaries,
Only the Brave manufactures clothing for Vivienne Westwood, Dsquared2,
and Marc Jacobs's menswear line. Rosso is also invested in the ecommerce
giant Yoox, and in Marcolin, a company that produces eyewear for Tom
Ford, Roberto Cavalli, and — naturally — Diesel.
Source: Getty
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