Friday 27 May 2011

Lady Gaga's $20K Thierry Mugler Dress Fails to Sell on Gilt Groupe.

Lady Gaga's new album Born This Way may be flying off the shelves, but not everything she touches is in high demand.

Last week, a white viscose dress from Nicola Formichetti's first collection for the just-revived brand Thierry Mugler was listed on Gilt Groupe with a $20,000 price tag. While there was interest in the dress—a Gilt Groupe rep said it kept popping in and out of shoppers' carts—no one loved Gaga or her relatively simple white dress enough to throw down mad money.

Maybe Gilt would have had better luck trying to shill the see-through catsuit Gaga has worn over and over again since the Mugler show. Then again, who but Gaga would wear a sheer catsuit anyway?

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